Category: Previews and Predictions

ANDY BRASSELL: Assessing the Race for the 2024 Ballon d’Or

As we prepare to learn who this year’s recipient of the Ballon d’Or will be, it is worth reflecting on how much its parameters have changed in the last couple of years. The decade of Lionel Messi’s and Cristiano Ronaldo’s dominance of the trophy had transformed its meaning forever. Nobody else won it between prime Kaká lifting it in 2007 after AC Milan’s UEFA Champions League win and it being awarded to Luka Modrić in 2018 for his role in Croatia’s run to the World Cup final in that year.

Going back before Kaká, the award used to be about a feeling, an approximation of relative greatness and a sense of a single player who captured the zeitgeist more than any other in that calendar year, like Fabio Cannavaro when Italy sensationally won the 2006 FIFA World Cup against the looking backdrop of Calciopoli, for example.

Messi and Ronaldo changed all that. If heated discussions of who was ‘the best’ of any era eventually progressed to an invitation to put your medals on the table, the two biggest superstars of the 21st century took that line of thinking to and beyond its natural conclusion. Their brilliance was so blinding and their statistical achievements so mind-boggling that numbers and trophies were really the only way to separate them, and to crown the best of any particular year.

The Ballon d’Or has regrouped since then and is settling into a middle ground between its old self and what it became in the Messi/Ronaldo years (even if Argentina’s genius won it thrice more post-Modrić’s triumph). We are now decidedly past the Messi/Ronaldo domination, as if the 2022 World Cup final bookended the story, and this year we have the most open field in recent memory.


Vinícius Júnior (Real Madrid CF / Brazil)

A report in Madrid-based daily As this week trumpeted that Real Madrid CF are internally so sure that their Brazilian superstar will win it that they ”take for granted” that the 24-year-old has it in the bag already. He makes a convincing case after his huge role in a team that won La Liga losing only once and then went on to lift the UEFA Champions League/European Cup again, extending their record of wins to 15 – and he scored the clincher in the Wembley final at the end of a third successive 20-goal season.

Quite apart from ticking all the boxes on the eye test every weekend Vini has become a totemic footballer, from making a mockery of the pressure of his €45million pricetag when he arrived in the capital as a teenager with next to no first-team experience in 2018, to dealing with a catalogue of racist abuse with strength and dignity. Despite an unfulfilling Copa America – he was banned for Brazil’s quarter-final exit – Vini is arguably the footballer of this and probably most other years.


Jude Bellingham (Real Madrid CF / England)

Had 2023/24 finished at the halfway stage, Bellingham would surely have been a shoo-in for the Ballon d’Or. He had already been prodigy, best player and leader (and almost Bundesliga title winner) at Borussia Dortmund, with the maturity to excel in a variety of midfield positions. The sudden exit of 2022 winner Karim Benzema from the Bernabéu gave Bellingham the chance to write a Roy Of The Rovers opening chapter to his own Real Madrid CF story, being pushed into an advanced role and ending up his debut season in Spain with 23 goals.

The second half of the season was a bit more of a learning curve as he dealt with closer marking, rough treatment and repeated attempts to wind him up from opponents, and he didn’t score in the UEFA Champions League knockout rounds. It wasn’t that he didn’t play well, it was that he had set himself unsustainable standards, and he battled through plain fatigue as well (and was still able, even below peak physical condition, to pull rabbits out of hats like his extraordinary equaliser for England against Slovenia in the Euros). Maybe – with stats weighing so heavily on modern Ballon d’Or consideration – last season was Bellingham’s best chance to win the trophy, but that tougher end to last term will make him a better player in the long run.


Kylian Mbappé (Paris Saint-Germain / Real Madrid CF / France)

In any normal year, Mbappé’s candidacy would be a very serious one having won another league title and reached the semi-finals of both UEFA Champions League and UEFA EURO 2024. The statistics are convincing as well, with 27 in 24 Ligue 1 starts (plus 7 assists) for Paris Saint-Germain, not to mention 8 in 12 in the UEFA Champions League, before authoring a good start to his long-awaited Real Madrid CF career.

This has, however, not been a normal year for Mbappé, nor is he an ordinary player. His (and France’s) disappointing Euros, stymied by lack of match rhythm and a facial injury, will probably define his 2024, as well as his ongoing dispute with PSG which cost him the fluency to succeed in Germany in the summer. We should really be looking at how remarkable it is that he put up the numbers he did with these clouds looming over him. It is hard to believe there will not be further opportunities for Mbappé to make the Ballon d’Or his.


Rodri (Manchester City / Spain)

If ever there was a player to be this year’s Modrić, then it was Rodri. His winning goal in 2023’s UEFA Champions League final will always be a career highlight but it was neither indicative of the greatest strengths in his game nor, perhaps, even destined to be the absolute pinnacle of his footballing story, given his talent and the company he keeps on the field.

Until a recent ACL injury brought his 2024 to a grinding halt it had been a sensational year. City have been borderline unbeatable with Rodri in their line-up – he last lost a Premier League game in February 2023 – with his ability to retain the ball and his range of passing supplemented in recent years with a willingness to bring it into the final third. He was also a key part of Spain’s glorious Euro 2024 winning campaign (even though he was forced off in the final), with his leadership key in a younger team than previous successful Spanish vintages. As we sit in the rare vacuum of not being quite sure who the world’s best player is, this year would be Rodri’s best chance of the award.


Erling Haaland (Manchester City / Norway)

It tells you everything about the high watermarks that Haaland has set that his apparently difficult second season at Manchester City – where he was subject to far greater scrutiny and suffered a series of minor injuries – still yielded 38 goals and another Premier League title. The sticks occasionally used to beat him are ridiculous. In the post-gegenpressing era the game needs strikers who don’t wear themselves out with over-involvement in the game, keeping themselves fresh to exercise ultimate clarity in front of goal. Pierre-Emerick Aubameyang and Mauro Icardi, for example, have often used this template over the past decade. Haaland does it to a far higher level than them or anyone else.

City may have seen another treble slip through their grasp last season but still achieved highly, as did their centre-forward, who is a guarantee of goals and an innovator in terms of finishing. He also broke Norway’s all-time scoring record in 2024, going along at pretty much a goal per game, as he has for much of his club career. This might not have been his year to get the big award but he will stay in the mix for years to come, the closest to those Messi/Ronaldo statistical highs of any player of his generation.



ANDY BRASSELL: What To Watch On Matchday One Of The New UEFA Champions League

The newly-reformatted UEFA Champions League is here! Who better to guide you through the first matchday of a new era for European football’s biggest and brightest club competition than continental football expert ANDY BRASSELL, here to take you through the main focal points of the first week of action.

HUGE MATCH-UPS

There have been two main stages to the build-up to this year’s reformatted UEFA Champions League; pre-draw, in which many were confused by what the big, new, all-in-one league phase would look like, and post-draw, in which many of the original naysayers were now drooling with anticipation over some of the big fixtures.


And we have them from the get-go this week. AC Milan v Liverpool FC, Manchester City v Internazionale and AS Monaco v FC Barcelona are all outstanding matches with the potential to get this fresh era off to an absolute flier. With the UEFA Champions League restarting in bold fashion with fixtures over a three- day window rather than two, each one of Tuesday, Wednesday and Thursday has its huge, must-watch game.


Wednesday’s centrepiece between City and Inter is probably the ultimate pick, a rerun of the 2023 Final and one containing two of Europe’s best sides who have every right to believe in their chances of going deep into this season’s campaign. The Italian champions have a far better team now than the one that got to Istanbul in 2023; in fact they were improved last season too, and still managed to drop the ball against Atlético Madrid in the Round of 16. With City feeling a bit mugged-off by Real Madrid CF last season, both sides have scores to settle.

HANDBRAKE OFF

We were used to a degree of caution in the UEFA Champions League group stages as teams managed workload and resources and played it safe to ensure they finished in the top two. Maybe a best practice approach to this new megagroup will emerge at some point, but it is unlikely to do so this season, and it certainly won’t in the opening weeks.


Why? Quite simply there is no way of knowing yet how many points a team needs to make it into the top eight (and thus directly into the last 16) or, for those below-elite clubs with slightly lesser aims, into the top 24 to make it into the playoffs for the first knockout round.


It might be that, for instance, somewhere around the 16-point mark from the eight games gets top eight – and you bet your last pound/euro that the biggest clubs will do everything they can to get two midweek
matchdays of rest – while around nine should earn teams a playoff spot. For now, though, we just can’t know. And neither can the clubs.


So from Paris Saint-Germain or Real Madrid CF to Brest or Sturm Graz, the only option is to go for it. The biggest clubs can’t play conservatively with that tangible prize of a couple of games off lying ahead of them. The smaller clubs know a couple of good results will keep them in the mix for post-January involvement. So whether your aim is to top the class or to scrape a passmark, being aggressive and positive is probably the only way to do it, which has to be good news for the watching public.

NEW SIGNINGS WITH POINTS TO PROVE

Generally European clubs are counting the pennies more closely than in a long while but a few clubs have been determined to change their squads profoundly this summer, and have often traded furiously to that end. Juventus (who start against PSV Eindhoven on Tuesday) are one giant who has used the summer to get rid of players as well as bring them in and present an exciting new squad for this return to the UEFA Champions League.


It is the biggest stage and for that reason the new boys will be keen to take their opportunities to show their new clubs that they did the right thing in signing them. Michael Olise’s European debut is hotly anticipated, having already conquered swathes of France fans on his first senior squad call-up earlier this month. FC Bayern Munich (who play Dinamo Zagreb) have a rich history of wide players and the Hammersmith-born man scored his first goal for the club in their 6-1 demolition of Holstein Kiel this weekend.


The summer’s biggest signing was Julián Alvarez, who arrived at Atlético looking a little jaded (hardly surprising given he played nearly 80 games in a last season for Manchester City and Argentina that lasted 11 months) but he has started to find an extra gear in recent weeks, scoring in a win against Chile for Argentina and then getting his first Atleti goal to seal a win against Valencia CF on Sunday night. Diego Simeone’s team host RB Leipzig and Alvarez may well be in the starting lineup.


Douglas Luiz is another overworked player who could do with finding some inspiration this week. The Brazilian made a first start for Juventus since joining from Aston Villa in the goalless draw at Empoli this weekend, and he received some criticism for his display. As with Alvarez, it is a little unfair after he arrived straight from a summer playing in the Copa América. Juve were prepared to push the boat out for him so he could give Kenan Yıldız, Teun Koopmeiners and Nico González the space to flex their creative muscles, so Douglas Luiz will be even more vital – arguably – in a UEFA Champions League context as the Serie A side look to return to the top table in style.

ICON OF THE MATCHWEEK: Vinícius Júnior (Real Madrid CF)

The brilliant Brazilian was on the scoresheet again at the weekend, netting the vital penalty opener at Real Sociedad in a hard-fought win. Much has been made of the relationship between Vini and Kylian Mbappé and how they might tactically fit; with them both being renowned for outstanding movement and having played significant parts of last season in a front two and as a central striker respectively, the flexibility they will give Carlo Ancelotti is significant.


This week, however, they land together in Real Madrid CF’s natural habitat, in the arena in which they will be judged ahead of all others. VfB Stuttgart, last season’s surprise Bundesliga runners-up, arrive at the Bernabéu and will prove a test.


Sebastian Hoeness’ team are not shy; they play attacking, possession-based football and this, combined with a habitually narrow midfield shape, should mean that Vini will find more space on the left flank than he would be likely to in your average La Liga game. VfB Stuttgart will come to spoil a Madrid party and, inadvertently, might give Vini and Mbappé the chance to party themselves.



ANDY BRASSELL: Five Icons You Have Heard Of And Five You Have Not at UEFA EURO 2024

You’ll have seen him on Sky Sports, heard him on The Football Ramble and read his expert European football insight here, there and everywhere, now ANDY BRASSELL tells Icons.com the stars you need to keep your eyes on at UEFA EURO 2024.

Five Icons You’ve Heard Of…

We have to come straight out the gate with the man who makes France (at least joint) favourites, Kylian Mbappé. The 25-year-old had a strange final season with Paris Saint-Germain, banished from the first-team squad at the beginning of the season after declining to opt into the final year of his contract and further marginalised since telling the club he was leaving in February. Real Madrid CF’s future centre-forward, remarkably, still scored 51 times over the course of the season and even if he has looked understandably rusty in recent weeks after playing only intermittently, perhaps he’ll have plenty left in the tank for this tournament. 

Despite Harry Kane’s amazing first campaign outside of his home country, we have to look to Mbappé’s future club for England’s main man. In any normal situation the Premier League’s outstanding player Phil Foden would be a shoo-in to be stationed just behind Kane, but nothing about Jude Bellingham is normal. He has had a phenomenal first season at the Bernabéu in a more advanced role in which Gareth Southgate will want to use him. Bellingham has scored only three times in his opening 29 games for England but it does not take a genius to figure that will now change very quickly – probably in the country where he made his name with his performances for Borussia Dortmund. 

Bellingham could have easily had Jamal Musiala next to him in the Three Lions’ midfield, with the pair having appeared for England Under-16s together, but the Bayern Munich midfielder opted for Germany after a Jogi Löw charm offensive and the rest is history. At just 21, he is already vital for Germany with his change of pace, his dribbling, his ability to trim through the lines and his goalscoring. He will be one of the most exciting players to watch this summer. 

“Nothing about Jude Bellingham is normal.”

– Andy Brassell on England’s talisman

Bruno Fernandes always aims to be exciting too – a player who conducts the orchestra with urgency rather than reserve. Like many at Manchester United, he has had his difficulties this season but this current Portugal team is built for him. It is no longer the Cristiano Ronaldo show and it is no longer the case that everything has to run through their number seven. It is Fernandes’ team now and he has the passing to bring their wide men into play as well as make his late runs into the box to score.  

After Khvicha Kvaratskhelia’s unbelievable debut season at SSC Napoli in 2022-23 helped them win their first Serie A title since Diego Maradona’s time at the club (the locals don’t call him ‘Kvaradona’ for nothing), the sophomore campaign has been a bit tougher, always playing catch-up after his pre-season was curtailed by injury. Kvaratskhelia has still had his moments and his superstar status in Georgia demands he show out in Germany, with the trademark dribbles and directness that make him such an idol. 

Five Icons You Maybe Haven’t Heard Of…

It’s very possible you’re already well-aware of the work of Florian Wirtz after his instrumental role in Bayer Leverkusen’s amazing league and cup double-winning season. But UEFA EURO 2024 is set to be the time in which he becomes a household name the world over. He is the only player in Xabi Alonso’s team to be given the freedom to “dribble where he sees fit” (as Alonso described to me last year) but that’s because he is always trusted to make the right call. Wirtz opens space to make the last pass and score and is full of confidence – as well as having been rotated judiciously by Alonso, so he should have energy to spare.

If Wirtz hopes to make a dent in next season’s UEFA Champions League, Georgiy Sudakov has already done it. Ukraine’s 21-year-old midfielder put in a series of stunning performances for Shakhtar Donetsk in the season just gone – including a man-of-the-match display as they racked up a famous win over FC Barcelona – and has a rare feel for when to keep the ball and when to send it on its way. If he repeats that with his national team this summer, Shakhtar can consider selling him for a similar price to that for which his best mate Mykhailo Mudryk went. 

Johan Bakayoko is also aiming for the top, having spoken recently about how he intends to aim for the Ballon d’Or in years to come. For now the Belgium winger is coming off a very good season for an all-conquering PSV, scoring 12 times and providing nine assists for their winning Eredivisie campaign. His speed and canny left foot is becoming more and more important for a national team trying to take some of the creative burden off Kevin De Bruyne. The Premier League beckons next for Bakayoko.

“UEFA EURO 2024 is set to be the time in which he becomes a household name the world over.”

Andy Brassell on Florian Wirtz

Georges Mikautadze is another set for a big move this summer. Georgia’s starting centre-forward began the season with Metz, went to Ajax, was loaned back to Metz after limited playing time and almost kept them in Ligue 1 with his goals (13 in 20 starts). A smart finisher with plenty of pace, Mikautadze could make the most of space from Kvaratskhelia drawing all the attention and seal a big move in the process. 

Italy might not have a squad packed with star names as we’ve come to expect, but there are a few who could present themselves to the world this summer. Perhaps Davide Frattesi could be one of them. The 24-year-old midfielder has had to bide his time in his first season at Internazionale, starting only six times in Serie A, but has made some important contributions charging forward to score big goals. Frattesi has already done the same for Italy, hitting a brace at San Siro to decide a vital qualifying win over Ukraine, and should have plenty left in his legs at the end of a long season compared to some of the competition.   

Which exciting new talent should Icons be signing in the future?

Given Spain’s domination of much of European football’s 21st century so far it is remarkable that a 16-year-old is their most fêted player ahead of UEFA EURO 2024. Lamine Yamal has been Spain’s youngest ever player, youngest ever starter and youngest ever scorer, and will likely go on to impress in this tournament. His surgical left-footed delivery and ability to go past players should give La Roja the ability to speed up play, something they have lacked in recent tournaments.

Where Yamal could well start for Spain, Francisco Conceição may have to content himself with a place on the bench for Portugal, but he has everything you could want in an impact player. Back at FC Porto after a disappointing spell at Ajax, Conceição’s mazy left-footed dribbling creates chances and commits defenders. The 21-year-old finished the season in fine form and was excellent in the friendly win over Finland. 

Portugal also have box-to-box power in João Neves, a talent who is attracting the attention of the Premier League’s biggest clubs after his performances for SL Benfica this season. At 19-years-old Neves has an incredible engine, he rarely gives the ball away and could even earn a starting place should Roberto Martínez aim for more balance in a team full to the brim with attacking talent.

Dark Horses

It’s extraordinary that since the full-scale invasion by Russia, Ukraine’s national side have not only carried on but come within a whisker of getting to the 2022 FIFA World Cup before qualifying for this tournament. This tells us about the fortitude of a nation and its footballers, of course. It should also tell us that this is a squad jam-packed with talent. 

As well as Murdyk and Sudakov, they have La Liga’s top scorer in Artem Dovbyk, his Girona teammate Viktor Tsygankov and a great goalkeeper to back it all up in Benfica’s Anatoliy Trubin – or Real Madrid CF’s Andriy Lunin, if coach Sergiy Rebrov prefers. Add to that the fact they’re facing a far-from-insurmountable group comprising Slovakia, Romania and Belgium and a repeat of UEFA EURO 2020’s unexpected quarter-final is on the table.


Shop the full collection of official UEFA EURO 2024 memorabilia on Icons.com, including signed shirts, boots, balls, photos and replica trophies.



We Predict… The FIFA World Cup Qatar 2022™

‘Like Christmas for football fans’. This year, that oft-used description of the FIFA World Cup is as apt as it’s ever likely to get as, for the first time in its glittering history, we head for a winter tournament in the desert dunes of Qatar.

It will surely feel a little strange to have the world’s biggest and most iconic football competition take place in November and December. But a FIFA World Cup is a FIFA World Cup. You won’t catch any of us complaining when the month-long festival of football finally gets underway.

Especially because there’s simply too much to look ahead to. This may very well be one of the last FIFA World Cup appearances for the likes of Lionel Messi and Cristiano Ronaldo. But certainly not the last for Kylian Mbappe, Vinicius Jr, Pedri, Phil Foden and other mercurial young talents.

Indeed, Qatar will play host to a heady mix of superstars all chasing the same thing – the ultimate glory some might say – the prize every footballer wants to win. For some, their legacy may depend on winning it. For others, the chance to lace up for a FIFA World Cup is a prize itself worth savouring.

But who’ll take the top honours? And who’s about to breakout on the biggest stage? Well, that’s where our staff come in… sort of. Here are our predictions…

But first! You’ll want to check out our incredible collection of official FIFA World Cup memorabilia comprising signed and unsigned items from stars past and present – available right now on Icons.com.

Argentina are well-fancied with their talisman’s name on many people’s lips

Dan Jamieson, CEO

Winners: I think ARGENTINA have a good mix of youth and veteran talent, tournament-winning experience at the most recent Copa America, and a certain Mr Messi to pull the strings while others doing the running.
Runner-up: Can you imagine the hype before a Ronaldo v Messi final? Though I think its actually PORTUGAL‘s supporting cast who will take centre stage as the tournament goes on.
Surprise Package: With Luis Suarez and Darwin Nunez up top, URUGUAY guarantee action, controversy and no defender knowing what the hell is coming next.
Surprise Early Exit: SPAIN find themselves in a tough group and lack the goals to get them out of sticky situations.

Golden Ball: I’ve got Argentina as my favourites and I think lots of games could come down to penalties. With that in mind, I’m going with EMI MARTINEZ who, don’t forget, won the Golden Glove at the Copa America.
Young Player of the Tournament: Remember the name: Argentina’s ENZO FERNANDEZ. He’ll be coming to a Premier League team soon…
Golden Boot: Strangely both overrated and underrated, we are big fans of JOAO FELIX at Icons and hope he can emerge from CR7’s shadow.
Golden Glove: See above: EMI MARTINEZ.

England will… do as their ranking suggests. We’re fifth in the world so we’ll give it all we’ve got and come close to winning a quarter-final, taking the lead but losing on penalties.

Bold prediction: Penalties will decide many of the most crucial matches as teams conserve energy, keep men behind the ball and take their chances in the lottery that is the shootout.

Brazil are the bookmakers’ favourites led by a stellar cast of attacking talent

Ben Soley, Head of Sales

Winners: As well as a typically star-studded strikeforce featuring Neymar Jr, Vinicius Jnr, Richarlison and Raphinha, this BRAZIL team also has a strong (albeit ageing) defence and midfield spine.
Runner-up: BELGIUM’s next generation is already coming through (I’m looking at you Charles de Ketelaere), and I’m backing the old guard of Thibaut Courtois, Kevin De Bruyne, Eden Hazard and Romelu Lukaku to make the final.
Surprise Package: SERBIA have a sturdy keeper in Vanja Milinkovic-Savic and mainstay midfielder Sergej Milinkovic-Savic (no relation) but it’s their front-line which is really noteworthy. Dusan Vlahovic and Aleksandar Mitrovic are amongst the most feared goal scorers in their respective leagues.
Surprise Early Exit: Four of the last five defending champions haven’t got past the group stages. The holders never do well. It seems wild to suggest, but FRANCE will sorely miss Paul Pogba and N’golo Kante, heading home before the end of the quarter-finals.

Golden Ball: LIONEL MESSI is in great form and it’s his last FIFA World Cup tournament – surely the stage is set for a fairytale goodbye?
Young Player of the Tournament: PEDRI. This kid is the real deal. I saw him live recently and he blew my mind.
Golden Boot: MEMPHIS DEPAY does not have the easiest of groups but I expect the Netherlands’ record-scorer to play at least four games and take penalties.
Golden Glove: EDOUARD MENDY.

England will… go out in the quarter-finals in return to form for FIFA’s fifth-best ranked team.

Bold prediction(s): A meagre three goals will be scored across both semi-finals, as the long season and high stakes force teams to play it safe. Penalties will decide at least one of those semi-finals. Mitrovic will get more goals than cards when he plays. Achraf Hakimi will score a Goal of the Tournament-worthy screamer.

As defending world champions, close attention will be paid to Kylian Mbappe’s France

Mike Davis, Financial Director

Winners: ARGENTINA. I think the Messi Factor will be too strong for the rest of the field to counter.
Runner-up: Messi will face Cristiano Ronaldo and PORTUGAL in a superstar final.
Surprise Package: URUGUAY will cause a stir.
Surprise Early Exit: I think FRANCE’s individuals will fail to click in defence of their title.

Golden Ball: BRUNO GUIMARAES
Young Player of the Tournament: AURELIEN TCHOUAMENI
Golden Boot: LIONEL MESSI
Golden Glove: ALISSON BECKER

England will… fail to inspire and exit at the quarter-final stage.

Bold prediction: Germany will fail to qualify from their group.

Few teams possess a midfield talent like Kevin De Bruyne – could Belgium be dark horses?

Alistair Hunter, Senior Editor

Winners: Never before has a FIFA World Cup been played at this time of year, throwing a lot of the usual prep work to the wall. Given the unusual build-up and the fact we’re due an underdog winner, I’m going with BELGIUM.
Runner-up: You’ll struggle to find a bigger Lionel Messi fan than I so it will be difficult for me when ARGENTINA come one shy again.
Surprise Package: I believe… I believe that… I believe the USMNT will go on a superb run to the quarter-finals – just in time to inspire a new generation of fans ahead of their hosting duties at the 2026 FIFA World Cup.
Surprise Early Exit: FRANCE are the world champions at doing exceptionally well at one FIFA World Cup then crashing out amid scandal and controversy at the next. Plus ça change.

Golden Ball: Competition officials won’t be able to resist the chance to hand LIONEL MESSI another award. Anything for a photo with the great one.
Young Player of the Tournament: FC Barcelona midfielder PEDRI is primed to take the next step into superstardom.
Golden Boot: Given the scoring opportunities England’s group present, HARRY KANE must have the best shot (pun fully intended).
Golden Glove: There’s no better name – nor better fairytale story – than that of REMKO PASVEER. Is it possible to be a rising star at 39-years-old?

England will… advance through to the latter stages of this tournament in miraculous fashion. A semi-final loss to Belgium will be reminiscent of their deep run at the 2018 FIFA World Cup.

Bold prediction(s): A VAR-related scandal will suspend a knockout game for long enough that the players temporarily leave for the dressing rooms while officials frantically try to resolve the situation. In search of a dramatic late equaliser, a goalkeeper will hit the post.

Boasting a plethora of young talent, Spain are likely to be contenders for the world title

David Cox, Head of Operations

Winners: SPAIN have an all-round solid team with a plethora of up-and-coming stars. Look out for Gavi at this tournament!
Runner-up: Ballon d’Or winner Karim Benzema will lead FRANCE to a second consecutive final.
Surprise Package: DENMARK always seem to show up when it comes to tournament football.
Surprise Early Exit: Cristiano Ronaldo’s recent interview will have an effect across the whole of PORTUGAL‘s camp.

Golden Ball: I may be slightly biased but no-one can pass a ball like KEVIN DE BRUYNE.
Young Player of the Tournament: GAVI is going to be one of the world’s best.
Golden Boot: KARIM BENZEMA. Unplayable on his day.
Golden Glove: Ederson won’t be first choice (who knows why?!) so best go for Brazil’s second choice, ALISSON BECKER.

England will… reach the quarter-finals and crumble. 

Bold prediction: More than one bicycle kick will be scored at the tournament.

No FIFA World Cup can be complete without Portugal and Cristiano Ronaldo

Jamie White, Digital Content Producer

Winners: I think this FIFA World Cup is catered for a South American winner. For me, BRAZIL have the strongest squad and have the best chance in the hot conditions.
Runner-up: I just did a tournament predictor and my second favourite, Argentina, will meet Brazil in the semi-finals while on the other side of the draw I fancy PORTUGAL to make the final.
Surprise Package: SENEGAL. I fancy an African team to become the tournament’s surprise package.
Surprise Early Exit: SPAIN or GERMANY have a tough group with Japan – I feel like there could be a surprise casualty there!

Golden Ball: After our recent signing session with LIONEL MESSI, word has it he is fully focused on the FIFA World Cup and with his form going into Qatar I fancy him to have a great tournament.
Young Player of the Tournament: I think JUDE BELLINGHAM will be a stand-out player for England, or if Germany do well, I fancy Jamal Musiala to shine as one of the competition’s best players.
Golden Boot: LIONEL MESSI, closely followed by Darwin Nunez or Vinicius Jr.
Golden Glove: ALISSON BECKER is the best keeper in the world in the best team at the tournament.

England will… go out in the quarter-finals. The Three Lions will beat Iran comfortably in the opening game, then make difficult work of both the USA and Wales in the groups.

Bold prediction: Japan to knock out a heavy-hitter in Spain or Germany.

Uruguay’s Luis Suarez is one of many icons likely playing in their last FIFA World Cup

Ryan Butterworth, Head of Video Content

Winners: ARGENTINA‘s form over the last few years has been great. With their team and, of course, Lionel Messi, I think they will just edge the tournament.
Runner-up: I think we will see a PORTUGAL vs Argentina final – the battle of the GOATs! It’s a match made in heaven and could be the final decider between two greats. Portugal look very strong all over the pitch. 
Surprise Package: URUGUAY are a solid team across the pitch. I think they have been underestimated and may shock the world.
Surprise Early Exit: FRANCE. I think the FIFA World Cup curse will be back. We have seen it previously and, in most tournaments, a big team falls early.

Golden Ball: BERNARDO SILVA
Young Player of the Tournament: VINICIUS JR
Golden Boot: DARWIN NUNEZ
Golden Glove: EMI MARTINEZ

England will… make it to the quarter finals. I think we will give it everything but fall just short with a 1-0 or 2-1 defeat.

Bold prediction: Japan shock the competition and top their group!

Argentina goalkeeper Emi Martinez is among the frontrunners for FIFA’s Golden Glove award

Dan Rushton, Customer Support

Winners: ARGENTINA haven’t been beaten in 35 games and I can’t see any team at these FIFA World Cup finals that can break that streak. Lionel Messi is going to lead his nation to their third world title.
Runner-up: Holders FRANCE are still more than capable of winning it with the likes of Karim Benzema, Kylian Mbappe and Ousmane Dembele but may fall at the final hurdle.
Surprise Package: MOROCCO have one of the best right-backs in the world in Achraf Hakimi and if Hakim Ziyech is in form they could be the team to watch.
Surprise Early Exit: It’s bold but I’m thinking GERMANY. They have a tough group! 

Golden Ball: I just have a feeling that LIONEL MESSI going to smash it this year. His club form is improving, which will only benefit Argentina.  
Young Player of the Tournament: I can’t name a better young midfielder at the tournament than JUDE BELLINGHAM. This is a massive year for Jude and I think he’ll carry on impressing on the biggest stage.
Golden Boot: KARIM BENZEMA will bag plenty of goals in the group stage and early knockout stages.
Golden Glove: I think Portugal will have a tough time defensively and I think DIOGO COSTA will be called upon a lot – he will have to make some huge saves.

England will… be passionate… but the football will be bland. They’ll get to the quarter-finals and get knocked out by stronger opposition. 

Bold prediction: Cristiano Ronaldo will be hungry for success – he’ll be back. 

England star Jude Bellingham is expected to catch the eye for Gareth Southgate’s men

Will Franklin, Sales Executive

Winners: I see ARGENTINA winning the 2022 FIFA World Cup. Lionel Messi will lift the trophy to complete a phenomenal career. 
Runner-up: The final will be an all-South American affair with Argentina coming out on top of BRAZIL
Surprise Package: I believe SWITZERLAND will have another great tournament. 
Surprise Early Exit: 2014 winners GERMANY will struggle at this year’s tournament.

Golden Ball: LIONEL MESSI
Young Player of the Tournament: JUDE BELLINGHAM
Golden Boot: KYLIAN MBAPPE
Golden Glove: Aston Villa’s number one, EMILIANO MARTINEZ

England will… have a solid tournament, hopefully. That said, I can’t help but think we’ll be too defensive in the big games.

Bold prediction: Spain have a great young squad – I think they’ll reach the semi-finals.

Doha’s Lusail Stadium will play host to a highly-anticipated final on December 18th

Dan Hunt, Accounts Assistant

Winners: I think ARGENTINA will win. They haven’t lost a game for three years and Messi will triumph at the final FIFA World Cup he plays in.
Runner-up: If PORTUGAL win their group I think they will lose in the final.
Surprise Package: URUGUAY have a good squad and have a chance to go a long way in this tournament – maybe even win it.
Surprise Early Exit: FRANCE have been struggling recently in the UEFA Nations League so their FIFA World Cup curse may continue.

Golden Ball: LIONEL MESSI
Young Player of the Tournament: PEDRI
Golden Boot: LIONEL MESSI
Golden Glove: EMI MARTINEZ

England will… bottle it, as usual, and lose in the quarter-finals.

Bold prediction: Japan will eliminate either Spain or Germany in their group.



We Predict… The 2022-23 Season

Precious few feelings match the optimism that swells before the opening weekend of a new season. The possibilities for your team are endless and unbound, the hype surrounding your big summer signing reaches its intoxicating peak and with each empty league table sprawled out like a blank canvas you may even begin to dream of silverware.

That is, right up until your meathead of a centre-back gets sent off 15 minutes into the first half while your marquee signing breaks his foot and you end up losing the opening game 3-1.

But enough about Everton! For now, the season ahead is a mystery that has us all guessing what’s to come. And so, it’s time for our annual season predictions blog from the hard-working and devilishly handsome staff behind Icons.com who, year after year and season after season, gaze into their respective crystal balls, summon the power of Nostradamus and… get almost every single facet of these predictions utterly and hopelessly wrong.

Think you’ve got a more accurate vision of the 2022-23 campaign? You’re probably right! So why not send us your predictions for the season ahead on our FacebookTwitter and Instagram pages. We dare you.

And, of course, be sure to check out our excellent range of signed memorabilia from Premier League stars past and present – available right now on Icons.com. So, on to our predictions…

Manchester City fans have high hopes for new striker Erling Haaland

Edward Freedman, Non-Executive Chairman

Premier League winners: MANCHESTER CITY will retain their title with fresh blood and new ideas under Pep Guardiola.
2nd – Liverpool FC  3rd – Tottenham Hotspur  4th – Chelsea
Relegated: Fulham, AFC Bournemouth and Aston Villa
Golden Boot: Manchester City’s ERLING HAALAND arrives for just over £50million and will light up the Premier League with his considerable talent.

Serie A winners: AC MILAN
La Liga winners: FC BARCELONA
Bundesliga winners: zzzzzzzz… BAYERN MUNICH… zzzzzzzz…

UEFA Champions League winners: I may be dreaming when I choose FC BARCELONA but that’s allowed, isn’t it?
UEFA Europa League winners: Mikel Arteta’s ARSENAL will win Europe’s second biggest prize.

Signing of the season: Liverpool FC’s capture of the dynamic young attacking midfielder FABIO CARVALHO looks shrewd.

Mark my words… Ten Hag, Nine Hag, Eight Hag, Seven Hag, Six Hag, Five Hag, Four Hag, Three Hag, Two Hag, One Hag… no Hag!

Liverpool FC fans’ favourite Mohamed Salah is primed for another Golden Boot campaign

Dan Jamieson, CEO

Premier League winners: LIVERPOOL FC will take the title back from Manchester City, I just know it.
2nd – Manchester City  3rd – Chelsea  4th – Tottenham Hotspur
Relegated: AFC Bournemouth, Leeds United and Everton
Golden Boot: My man MOHAMED SALAH will equal Thierry Henry‘s record of four Premier League Golden Boots in 2022-23.

Serie A winners: AC MILAN, who I have big hopes for this year…
La Liga winners: Our friends at FC BARCELONA
Bundesliga winners: This will be BAYERN MUNICH once again (yawn!)

UEFA Champions League winners: Jurgen Klopp told me to book my hotel for the final in Istanbul so of course it will be LIVERPOOL FC.
UEFA Europa League winners: Jose Mourinho‘s AS ROMA will add to last season’s UEFA Conference League with this, his third UEL title.

Signing of the season: RAHEEM STERLING will do much better than Romelu Lukaku in Thomas Tuchel’s system.

My team, Liverpool FC, will… best Manchester City over the course of the season with continuity and cohesiveness our trump cards. I think City have gone backwards and Erling Haaland will clog up their smooth scoring engine.

Mark my words… Haaland will be a sub by Christmas when Pep realises his mistake. The Ten in Eric Ten Hag is the number of seasons Manchester United are going to need to properly rebuild.

FC Barcelona have been busy this summer with the notable capture of Robert Lewandowski

Ben Soley, Head of Sales

Premier League winners: MANCHESTER CITY. It’s gutting, but I can’t look past them winning a third in a row and five of the last six based on their signings. Erling Haaland should tear it up while Kalvin Phillips provides great cover and Julian Alvarez will have a greater impact than expected. 
2nd – Liverpool FC  3rd – Chelsea 4th – Tottenham Hotspur
Relegated: AFC Bournemouth, Leeds United and Brentford
Golden Boot: With Liverpool FC scoring highly again this season, their penalty taker, MOHAMED SALAH, will surely be among the goals again, not to mention he will get a good rest while others are at the FIFA World Cup.

Serie A winners: INTERNAZIONALE. The title move back across town to I Nerazzurri.
La Liga winners: FC BARCELONA‘s somewhat chaotic spending spree will
pay off – in their domestic campaign at least.
Bundesliga winners: I don’t believe a Borussia Dortmund without Erling Haaland or RB Leipzig can compete with BAYERN MUNICH, who’ve added Sadio Mane.

UEFA Champions League winners: MANCHESTER CITY will finally win the big one.
UEFA Europa League winners: AS ROMA. Jose Mourinho knows all about tournament football and will want to bring more trophies to Rome. they’ve also made strong signings in Zeki Celik, Paulo Dybala and Nemanja Matic. 

Signing of the season: Brentford have unearthed a gem of a left-back from Bologna in AARON HICKEY. The Scot is great going forward and with a killer set-piece in his arsenal £17million is a steal.

My team, Liverpool FC, will… focus on the Premier League after spreading thin last season to compete on four fronts. There will be silverware come the end of the season but it’s hard to put a finger on which kind!

Mark my words… Liverpool FC and Man City will be separated by a maximum of three points come the end of the season. Robert Lewandowski will hit the woodwork more than any player in La Liga. Aleksandar Mitrovic will score more times than he is carded.

Lionel Messi will hope Paris Saint-Germain can go further in the UEFA Champions League

Alistair Hunter, Senior Editor

Premier League winners: There’s no need to overthink this. MANCHESTER CITY will retain their title.
2nd – Liverpool FC  3rd – Chelsea 4th – Tottenham Hotspur
Relegated: AFC Bournemouth, Everton and Southampton
Golden Boot: My theory is this. ERLING HAALAND was actually created in an underground lab on the City Campus, manufactured to one day score 50 goals in a Premier League season. They sent him to Norway as a boy to throw us off the scent.

Serie A winners: I think this will be a special one… I’m going with AS ROMA to upset the odds now Paulo Dybala is unleashed.
La Liga winners: FC BARCELONA are selling the farm to win now so they better win now.
Bundesliga winners: Death, taxes, BAYERN MUNICH.

UEFA Champions League winners: If you read these predictions blogs every year you’ll know I’ve gone for PARIS SAINT-GERMAIN each year for the past five years. Giving up on Lionel Messi‘s side now feels dangerous.
UEFA Europa League winners: I was there as Rangers FC lost on penalties in last season’s final so it feels too soon to ask me this. For old time’s sake I’ll pick SEVILLA. Wait… Seville… oh god!

Signing of the season: No-one will want to admit (for some reason) that RAHEEM STERLING is a world class winger who adds a lot of quality to Thomas Tuchel’s Chelsea.

My team, Rangers, will… battle relentlessly with Celtic and ultimately wrestle the Scottish title back by a solitary point in one of the most pulsating (and controversial) seasons in history. They will not – I repeat, not – enjoy the introduction of VAR north of the border.

Mark my words… either Manchester City or Liverpool will score 8+ goals in a Premier League game. The raucous atmosphere of an impassioned City Ground will vault Nottingham Forest into the top half.

Pep Guardiola’s City have their sights on yet more silverware in 2022-23

David Cox, Head of Operations

Premier League winners: MANCHESTER CITY, because who else?!
2nd – Liverpool FC  3rd – Chelsea 4th – Arsenal
Relegated: AFC Bournemouth, Fulham and Brentford
Golden Boot: Liverpool’s MOHAMED SALAH wins back-to-back Golden Boots.

Serie A winners: AS ROMA
La Liga winners: REAL MADRID CF
Bundesliga winners: BAYERN MUNICH

UEFA Champions League winners: The time has come for my MANCHESTER CITY to win their very first European crown, surely?
UEFA Europa League winners: ARSENAL

Signing of the season: GABRIEL JESUS is a great player who was never really given a starting role at City. If he starts regularly at Arsenal he’ll bang them in. 

My team, Manchester City, will… finally prove the doubters wrong and win the UEFA Champions League.

Mark my words… Again, Manchester United still won’t manage to break into the top four – I’d be surprised if they made the top six! 

The pressure’s on Eric Ten Hag at Manchester United – can he deliver at top four finish?

Jamie White, Digital Content Producer

Premier League winners: MANCHESTER CITY
2nd – Liverpool FC  3rd – Chelsea 4th – Manchester United
Relegated: AFC Bournemouth, Fulham and Leeds United
Golden Boot: Liverpool’s MOHAMED SALAH is always up there and he isn;t going to the FIFA Word Cup so will have a nice break in the winter.

Serie A winners: JUVENTUS
La Liga winners: REAL MADRID CF
Bundesliga winners: BAYERN MUNICH because who else?!

UEFA Champions League winners: LIVERPOOL FC
UEFA Europa League winners: ARSENAL

Signing of the season: ERLING HAALAND looks set to be a monster player for Manchester City, who got an incredible deal for him. I do also believe Gabriel Jesus will do well at Arsenal.

My team, Liverpool FC, will… run City close but I can see a repeat of last season with the Reds missing out by a few points once again.

Mark my words… AFC Bournemouth will finish bottom and become the whipping boys of the season.

Jude Bellingham gives BVB hopes of busting Bayern’s decade-long dominance in Germany

Dan Rushton, Customer Support

Premier League winners: MANCHESTER CITY – just about. I think City have a slight edge on Liverpool this season in terms of depth. It’s going to be close again but if Haaland adapts quickly and gels with his team-mates they’ll be the winners.
2nd – Liverpool FC  3rd – Arsenal (trust the process) 4th – Chelsea
Relegated: Southampton, Fulham and Leeds United
Golden Boot: HARRY KANE. I think Tottenham will have a go at it this year but I do still think the top four is going to be a big ask. If Kane stays fit I’m sure he’ll be scoring on a weekly basis. 

Serie A winners: INTERNAZIONALE missed out on the title by two points last year. They’ll want to take it back!
La Liga winners: I just don’t think FC Barcelona will do it this year with the amount of new players they need to gel together. European champions REAL MADRID CF will be tough to dismantle.
Bundesliga winners: Both Bayern and BORUSSIA DORTMUND have lost some firepower which might bring other teams into the fray but I also think it’s about time Dortmund took their first title in just over 10 years. Jude Bellingham is in for a great season. 

UEFA Champions League winners: MANCHESTER CITY are going to make a real go of it this year and I genuinely believe they can do it. I’m predicting a Liverpool v City final!
UEFA Europa League winners: I wanted to say Arsenal but I think their focus is going to be on the league and a top four finish. AS ROMA won’t take any prisoners this year.

Signing of the season: It’s between Haaland and GABRIEL JESUS but I will go for the latter. I think he’s going to absolutely smash it at Arsenal as he has already shown in pre-season. 

My team, Birmingham City, will… be rubbish again as per-usual. Blues will be dragged into their tenth consecutive relegation dogfight and probably survive by getting a point at Sheffield United on the last game of the season.

Mark my words… Nottingham Forest will spend most of the season on the fringes of a top six finish. 

Harry Kane will look to further cement his Premier League legacy in a FIFA World Cup year

Will Franklin, Sales Executive

Premier League winners: MANCHESTER CITY
2nd – Liverpool FC  3rd – Chelsea 4th – Tottenham Hotspur
Relegated: Nottingham Forest, Fulham and Southampton
Golden Boot: HARRY KANE is set for another big year of goals with the FIFA World Cup in between to boot.

Serie A winners: INTERNAZIONALE
La Liga winners: REAL MADRID CF
Bundesliga winners: BAYERN MUNICH

UEFA Champions League winners: LIVERPOOL FC
UEFA Europa League winners: AS ROMA

Signing of the season: Tottenham’s acquisition of Ivorian midfielder YVES BISSOUMA from Brighton & Hove Albion will prove an excellent purchase.

My team, Aston Villa, will… finish 7th. Leon Bailey and Diego Carlos will have great seasons (I hope). 

Mark my words… Cameron Archer will light up the Premier League.

Thomas Tuchel’s Chelsea face an intriguing campaign both on and off the pitch

Dan Hunt, Accounts Assistant

Premier League winners: With the signing of Erling Haaland, MANCHESTER CITY will be clear winners of the title.
2nd – Liverpool FC  3rd – Arsenal 4th – Manchester United
Relegated: AFC Bournemouth, Leeds United and Fulham
Golden Boot: If fit, ERLING HAALAND will score 30 goals or more.

Serie A winners: JUVENTUS
La Liga winners: REAL MADRID CF
Bundesliga winners: BAYERN MUNICH, obviously!

UEFA Champions League winners: MANCHESTER CITY
UEFA Europa League winners: Perennial winners SEVILLA will drop out of the UEFA Champions League to win another UEL title.

Signing of the season: West Ham United finally have a striker who will score goals for the club in GIANLUCA SCAMACCA.

My team, West Ham United, will… finish in 5th place, just a few points shy of the top four and a spot in the UEFA Champions League.

Mark my words… Chelsea will start off very slowly and Thomas Tuchel will be the first manager sacked, shortly followed by Frank Lampard. Manchester City will have another 100+ point season.



We Predict… UEFA EURO 2020

It’s here! It’s finally here! A year later than scheduled (don’t worry, we won’t get into all that) European football finds itself at the starting line of a month-long football feast: UEFA EURO 2020 is upon us!

It’s safe to say this tournament will be unlike any other that has come before it with the competition to be played in twelve different host countries, some of which will have stadiums at full capacity, others which will not. Quite frankly, it’s all new. But that doesn’t mean it won’t be exciting. In fact, the bizarre makeup of this tournament is probably likely to throw up more shocks than ever before. So what we’re trying to say is: don’t rule out an Austria v North Macedonia final…

And so that brings us to the Icons.com staff predictions. We’ve learned over the years that predicting the future, as it turns out, is pretty difficult. But that’s not going to stop us from trying!

And, of course, be sure to check out our fantastic range of official UEFA EURO 2020 signed memorabilia from stars past and present – available right now on Icons.com. Now then, let’s get to it…

There is no shortage of talent among the French ranks, UEFA EURO 2020’s favourites

Edward Freedman, Non-Executive Chairman

UEFA EURO 2020 winners: FIFA World Cup winners FRANCE have a whole host of technical players who are just excellent.
Runner-up: GERMANY always do very well in tournaments.

Golden Boot winner: France’s ANTOINE GRIEZMANN has the quality to finish as the tournament’s top scorer.
Player of the Tournament: Germany’s UEFA Champions League-winning talisman KAI HAVERTZ will impress at his first major tournament.

Notable overachievers: With a relatively straightforward group, the NETHERLANDS will go a long way despite being written off in some quarters.
Notable underachievers: Sadly, this will be ENGLAND.

England will… not do very well. I don’t see them making it past the quarter-finals.

Random bold prediction: Led by Christian Eriksen and Pierre-Emile Hojbjerg, Denmark will go deep in this competition.

With Ronaldo, Fernandes, Felix, Dias, Jota and more, Portugal look especially strong

Dan Jamieson, CEO

UEFA EURO 2020 winners: With a forward line made up of Icons – Joao Felix, Bruno Fernandes and a certain Cristiano Ronaldo – PORTUGAL will retain it. Half of their defence comprises PFA Team of the Year honourees led by a coach who knows what it takes to win. And, of course, my Liverpool boy Diogo Jota!
Runner-up: At a tournament like this, having an ability to not concede is often more preferable to an ability to score tons of goals – just look at Portugal in 2016. With that in mind, I’m going with ITALY.

Golden Boot winner: Portugal’s DIOGO JOTA carries his domestic form on to the big stage.
Player of the Tournament:
Another Portuguese star, BRUNO FERNANDES, seizes his opportunity to clamber into the pantheon of world class players.

Notable overachievers: Now that Christian Eriksen has found form, expect DENMARK to go far.
Notable underachievers:
GERMANY can’t escape the clutches of that Group of Death.

England will… get to the quarters then go out to the first decent team we meet. The FIFA World Rankings put us third best in Europe and we’re basically at home this summer but unless the draw opens up and we get Sweden again it’ll be the last eight for Gareth Southgate’s Three Lions.

Random bold prediction: Scotland draw with England but drop out of the tournament at the group stages after celebrating too much.

Opinion is divided on a Netherlands team that will look to Georginio Wijnaldum for influence

Ben Soley, Sales and Marketing Manager

UEFA EURO 2020 winners: FRANCE. The FIFA World Cup winners can can be triumphant once again.
Runner-up: I’m backing the NETHERLANDS to go the furthest in a UEFA EURO tournament since the great team of Marco Van Baste, Ruud Gullit and Frank Rijkaard in 1988.

Golden Boot winner: With an easy enough group to get a good head-start on likes of Ronaldo, Harry Kane and Kylian Mbappe, ROMELU LUKAKU wins this.
Player of the Tournament:
Does a 26-year-old BRUNO FERNANDES have enough left in the tank after more games than any other player in Europe in 2020/21?

Notable overachievers: With a reliable keeper, strong centre-back pairing and Eriksen, Thomas Delaney and Hojbjerg in the middle creating a strong spine, DENMARK not only have a talented quite but a more than manageable group. I just worry if Martin Braithwaite, Yussuf Poulsen and Andreas Cornelius can get them the goals. 
Notable underachievers:
BELGIUM have the oldest squad in the tournament, Kevin De Bruyne has broken eyes, and they have to travel to Baku and back again. Although it’s an easy group I think they’ll get knocked out in the quarters or earlier.

England will… come up against tough competition en route to the latter stages and scrape to the quarters. But anything less than the semi-finals would be deemed a failure.

Random bold prediction: Wales to score the team goal of the tournament (I’m convinced after Harry Wilson’s goal vs Belgium). Goran Pandev to score three goals at his first UEFA EURO finals match with North Macedonia. There will be at least one five-goal thriller in Group F.

UEFA EURO 2020 will be Scotland’s first major tournament appearance since 1998

Alistair Hunter, Senior Editor

UEFA EURO 2020 winners: There’s no reason to overthink this: FRANCE have the strongest team on paper, with multiple world-class players in key areas and depth beyond belief. The return of Karim Benzema should not be overlooked – he is the outstanding out-and-out centre forward Les Bleus didn’t quite have before (my sincere apologies to Monsieur Giroud).
Runner-up: With the likes of Foden, Mount and Grealish, ENGLAND have an explosive young squad tempered by the steady guidance of Gareth Southgate. Fitness is a concern, but don’t underestimate the fact they will likely have home advantage in all but one of their games – right up to and including the final.

Golden Boot winner: Only Cristiano Ronaldo had more shots than LORENZO INSIGNE in Serie A this season and with Group A looking relatively straightforward for Italy, the Napoli man – and Golden Boot outsider – will have this sewn up by the Round of 16.
Player of the Tournament: Now that he has hair like Gazza, PHIL FODEN will emulate the great Geordie legend and prove he is among the world’s very best players with a series of show-stopping displays.

Notable overachievers: Sometimes you just have to let your heart rule your head. This is one such occasion. Give me SCOTLAND to defy expectations and reach the quarter-finals. Because why not?
Notable underachievers:
It’ll be quite the shock when the NETHERLANDS are not able to qualify from their group. Remember, third place won’t be enough for two unlucky teams.

Scotland will… be to UEFA EURO 2020 what Wales were to UEFA EURO 2016 – a joyous underdog story. If Che Adams or Lyndon Dykes can find the net, the likes of Andy Robertson, Kieran Tierney, Scott McTominay and John McGinn have enough quality to ensure progress beyond the group stages. Third place in Group D may actually set them up quite kindly in the Round of 16… and you may now stop laughing.

Random bold prediction: No UEFA EURO finals match has ever been won by more than five goals. That will change at this tournament.

COVID-19 concerns still loom large over UEFA EURO 2020

Jamie White, Online Content & Social Media Producer

UEFA EURO 2020 winners: It’s a toss-up between France and PORTUGAL. But I fancy the idea of Ronaldo and Fernandes taking them all the way in the competition.
Runner-up: FRANCE have the strongest team on paper, in my opinion. But the strongest team doesn’t always win the whole thing. Just look at 2016.

Golden Boot winner: Bit of an obvious choice but I’ll go KYLIAN MBAPPE. He is a world class player and, crucially, he loves an international competition.
Player of the Tournament:
BRUNO FERNANDES is a top quality player. It’s just unfortunate that he plays for United. The playmaker has a fantastic attitude and I believe his desire to win for his country will show through this summer.

Notable overachievers: SWITZERLAND have had a good run of results in the lead-up to this tournament.
Notable underachievers:
GERMANY will be the casualty of a very difficult Group F.

England will… win it! Only joking, I was really optimistic for England, with our young exciting squad. But after watching the warm-up games we looked to struggle to create many chances. I think Southgate will be a little too cautious with his team selection. I’m saying we will go out in the quarter-finals but I hope I’m wrong. Jack Grealish will be our stand-out player.

Random bold prediction: The Indian variant of COVID-19 cancels the whole thing!

There are high hopes for Jack Grealish to have a breakout tournament with England

Will Franklin, Head of Customer Support

UEFA EURO 2020 winners: This has to be FRANCE. Their players and manager are serial winners on the big stage and I think they’ll be too much for anyone else to handle this year.
Runner-up: With a fairly ‘easy’ route to the latter stages, if things go to plan for them, BELGIUM have enough to beat the likes of Portugal, England (unfortunately) et al.

Golden Boot winner: ROMELU LUKAKU should easily net some goals in the group stages. If they reach the final, you can expect him to be up there.
Player of the Tournament:
N’GOLO KANTE. One of the best players in world football right now and his ‘under the radar’ work ethic is starting to be rightly appreciated. 

Notable overachievers: I think TURKEY have some great players who are in good form so they have the potential to go far.
Notable underachievers:
GERMANY (I hope). Let’s have a repeat of the 2018 FIFA World Cup group stages, please.

England will… be undone on the day by other top teams. That said, this is probably the most excited I’ve been before an international tournament for some time. We have a young, talented squad with a massive future. We could be gone by the Round of 16 with the route being as it is, but if not I’d expect us to get to the semi-finals.

Random bold prediction: Jack Grealish will be England’s best player by a country mile.


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We Predict… The 2020-21 Season

Usually when we write the intro to our predictions blog we try to make an impassioned case for why the upcoming football season will be the very best and most exhilarating to date. But seeing as 2019/20 finished only what seems like fifteen minutes and two ad breaks ago we’re going to cut to the chase: this season could be a difficult one to watch.

Hold up, we said could be. While there’s every chance this season may be dogged by injury and fatigue owing to a unfathomably packed schedule (or cut short altogether) it could also be just as marvellous as ever. Think about it this way: with Pep, Frank, Ole and Jose on their tails, Liverpool are defending an English title for the first time in decades! Chelsea have bought a vast amount of exciting continental talent! Leeds United are back! The UEFA Champions League is as wide open as it has been for years! And there are still three episodes left of that Jose Mourinho documentary!

For all these reasons and more, we promise 2020/21 will be a lot of fun. And even if it isn’t, we still get UEFA EURO 2020 for dessert next summer.

So, on the eve of opening weekend in the Premier League, we, the staff of Icons.com, are back after a year off from embarrassing ourselves with wayward predictions like Spurs finishing second and Jean Michael Seri being signing of the season for 2018/19. This year we hope to more accurately answer the burning questions keeping everyone awake at night. But don’t just take our word for it, send us your predictions for the season ahead on our FacebookTwitter and Instagram pages. As ever, you can hardly do much worse.

And, of course, be sure to check out our fantastic range of signed items from Premier League stars past and present – available right now on Icons.com. Now then, let’s get to it…

Are Liverpool and Manchester City set to continue their dominance in England?

Edward Freedman, Non-Executive Chairman

Premier League winners: Pep Guardiola has learned from last year’s mistakes and has added to his MANCHESTER CITY squad well enough to overturn Liverpool who need to strengthen and haven’t. They don’t have the depth. Keep an eye on Mikel Arteta’s Arsenal – hanging on to Pierre-Emerick Aubameyang was huge for the Gunners.
2nd – Liverpool 3rd – Chelsea 4th – Arsenal
Relegated: Fulham, Newcastle United and Aston Villa
Golden Boot: GABRIEL JESUS has to step up this season with Leroy Sane gone and Sergio Aguero ageing. It’s a bold choice but I don’t want to be boring and go with Harry Kane!

Serie A winners: If Luis Suarez ends up in Turin expect him to further improve JUVENTUS with goals. The man loves a challenge!
La Liga winners: There will be big changes at FC BARCELONA and while I don’t trust Ronald Koeman, I just see the club getting it right again. I don’t want to bet against them in any way.
Bundesliga winners: How can anyone bet against BAYERN MUNICH? They’re just a juggernaut who remind me of FC Barcelona at their 2011 peak.

UEFA Champions League winners: If Lionel Messi and Antoine Griezmann gel as well as they can, and Ansu Fati steps in to replace Suarez, FC BARCELONA get it done.
UEFA Europa League winners: I like NAPOLI here.

Signing of the season: KAI HAVERTZ could be the next Kevin De Bruyne. He’s the signing that closes the gap to the top two.

Mark my words… Erling Braut Haaland will sign for FC Barcelona in January. He’s a very marketable player and with all the departures at the club, the striker is just what they need.

Who can stop Jurgen Klopp’s Liverpool from repeating their title heroics?

Dan Jamieson, CEO

Premier League winners: The best team of last season has not weakened. LIVERPOOL will top the table once again. City, definitely second best last year, now are without David Silva and Leroy Sane. Chelsea have made great signings on paper but it’ll be too difficult to integrate them all at once.
2nd – Manchester City 3rd – Chelsea 4th – Manchester United
Relegated: Fulham, West Bromwich Albion and West Ham United
Golden Boot: MOHAMED SALAH does the business for the champions.

Serie A winners: Yawn… JUVENTUS.
La Liga winners: Half yawn… REAL MADRID.
Bundesliga winners: Big yawn… BAYERN MUNICH.

UEFA Champions League winners: This year brings lucky number seven to LIVERPOOL.
UEFA Europa League winners: TOTTENHAM HOTSPUR secure a UEFA Champions League spot by winning this one.

Signing of the season: I was excited to see TIMO WERNER at Anfield but I have to say less so now.

My team, Liverpool, will… will own our perch once again with English title number 20 and European crown number seven.

Mark my words… Pep Guardiola will be gone from Manchester City by the end of the season. Everyone will fall in love with Leeds United boss Marcelo Biesla and Lionel Messi will decide to stay at Barça til the end of his career.

Can Lazio upset the odds in Serie A?

Ben Soley, Sales and Marketing Manager

Premier League winners: I could list the top four in almost any order as this year’s title race will be much closer than last year’s with Manchester United and Chelsea strengthening so much. That said, I’m sticking with LIVERPOOL.
2nd – Manchester City 3rd – Manchester United 4th – Chelsea
Relegated: Crystal Palace, West Bromwich Albion and Aston Villa
Golden Boot: PIERRE EMERICK-AUBAMEYANG and MOHAMED SALAH will share top spot again unless Sergio Aguero stays fit for more than 30 games. Expect a valiant first season effort from Timo Werner as well.

Serie A winners: LAZIO-POOL with Lucas Leiva, Pepe Reina and Luis Alberto leading the way.
La Liga winners: Though Lionel Messi‘s form will be as strong as ever, a fully-fit Eden Hazard and better organisation from top to bottom wins REAL MADRID back to back titles.
Bundesliga winners: The same old story in Germany as BAYERN MUNICH fend off Dortmund and one other several games from the finish line.

UEFA Champions League winners: MANCHESTER CITY will win an all-English final.
UEFA Europa League winners: AS ROMA take a UEFA Champions League spot with success in this tournament.

Signing of the season: Let’s go with the obvious choice of TIMO WERNER. Adam Lallana at Brighton and Hove Albion will be a close second.

My team, Liverpool, will… go out of the League Cup early, have a wobble in the Premier League but still end up on 85+ points and win silverware. The front three will be disbanded at the end of the season.

Mark my words… Abdoulaye Doucoure will earn a big move within 18 months of arriving at Everton – perhaps to Paris Saint-Germain? Cambridge United win automatic promotion from League Two. Aleksandar Mitrovic will get sent off at least once with seven plus yellow cards.

Is it now or never for Steven Gerrard and Rangers?

Alistair Hunter, Senior Editor

Premier League winners: Sadly, LIVERPOOL haven’t gone anywhere. It won’t be quite the stroll last year turned out to be but it’s clear Manchester City haven’t invested in the right areas (no offence, Issa Kabore). Could a change at the top come just below the title race?
2nd – Chelsea 3rd – Manchester City 4th – Manchester United
Relegated: Brighton & Hove Albion, West Bromwich Albion and Aston Villa
Golden Boot: I love the idea of TIMO WERNER coming into the league and tearing it up. Christian Pulisic in particular is going to love feeding this guy.

Serie A winners: This is it. This is the year INTERNAZIONALE prise the Scudetto away from Juve.
La Liga winners: FC Barcelona are a mess and Real Madrid don’t inspire me all that much. Perhaps it’s time for the highest paid manager in the world to go one better than simply closing the gap. Believe it: I’m picking Joao Felix and ATLETICO MADRID.
Bundesliga winners: Only a mad man would go against BAYERN MUNICH, right? Even I’m not bold enough to predict a changing of the guard in three of the top four major European leagues. 

UEFA Champions League winners: At some point PARIS SAINT-GERMAIN are finally going to get it right and I’ll keep backing them until they finally do. We’re entering into year four of me being stubborn about this.
UEFA Europa League winners: So, TOTTENHAM HOTSPUR need to win a trophy and their manager is who exactly? Dare I say it’s all or nothing in Europe’s second tier.

Signing of the season: I can’t decide between RODRIGO at Leeds United and JAMES RODRIGUEZ at Everton. I’ll go heart over head and say James.

My team, Rangers, will… get the job done and finally win Scottish title number 55. Not only is it a must in 2021 to halt ten-in-a-row, it needs to be achieved while this particularly talented and somewhat expensive squad is still intact. Lest I give up on football and start following Kabaddi.

Mark my words… injury issues will plague a number of teams, not just in England, but all around Europe. We’ll see Mohamed Salah decelerate towards his Anfield exit as he wallows in the absence of dressing room bestie Dejan Lovren. There will be a 6-3 scoreline in the Premier League.

Is this the year neither FC Barcelona nor Real Madrid win La Liga?

Jamie White, Online Content & Social Media Producer

Premier League winners: MANCHESTER CITY
2nd – Manchester United 3rd – Liverpool 4th – Chelsea
Relegated: Fulham, West Browich Albion and Brighton and Hove Albion
Golden Boot: Chelsea new boy TIMO WERNER will top the scoring charts in his debut season in England.

Serie A winners: JUVENTUS get it done once again.
La Liga winners: ATLETICO MADRID upset the odds to displace the top two.
Bundesliga winners: There’s no question that it’ll be BAYERN MUNICH.

UEFA Champions League winners: Instead of focussing on the Premier League, which was finally won last season, LIVERPOOL win big in Europe.
UEFA Europa League winners: Them again: I’m going with UEFA Europa League specialists SEVILLA.

Signing of the season: Having spent quite a lot time watching AFC Bournemouth I can tell you Nathan Ake is a terrific player and a superb signing for Pep Guardiola and Manchester City. Timo Werner will also prove value for money.

My team, Liverpool, will… not be nearly as consistent in the Premier League but will instead focus on the UEFA Champions League.

Mark my words… null and void is coming. Another major breakout of Covid-19 will bring an early end to the season.


So, that’s what we think will go down during this season’s campaign. But what do you think? Send us your predictions by getting in touch via our FacebookTwitter and Instagram pages!

For our full range of Premier League signed products check out icons.com now!



We Predict… The 2018-19 Season

You do realise that it’s been nearly one whole month since the FIFA World Cup finished, right? Three-and-a-bit weeks have passed since France dismantled Croatia in Moscow, which in our minds means we’ve been deprived of top class football for far too long. It’s about time the 2018-19 season kicked off and we get back to what really matters. Cast aside the mundane pre-season tours and friendlies for the real, proper, competitive, edge-of-your-seat drama acted out by the best players football has to offer.

After all, that’s what we’re all here for. The big leagues and the big names. And in 2018-19 those big names have a lot to answer for. There’s a mouthwatering title tussle in England while Cristiano Ronaldo sets out on his new adventure in Serie A, Steven Gerrard is the main story in Scotland and, as ever, the likes of FC Barcelona, Paris Saint-Germain, Bayern Munich and Juventus are bearing down on Real Madrid to steal their European crown.

With just a handful of days until the big kick-off we, the staff of Icons.com, are back again to answer (or at least attempt to answer) the burning questions on everyone’s minds ahead of the season opener at Old Trafford on Friday night. But don’t just take our word for it, send us your predictions for the season ahead on our FacebookTwitter and Instagram pages. You can hardly do much worse.

And, of course, be sure to check out our fantastic range of signed items from Premier League stars past and present – available right now on Icons.com.

Manchester City and Liverpool are strong favourites to contest the Premier League title.

Edward Freedman, Non-Executive Chairman

Premier League winners: MANCHESTER CITY are the strongest team with a great coach. There’s no reason that Liverpool can’t win it but City have strengthened with the addition of Riyad Mahrez from Leicester City. It’ll be close.
2nd – Liverpool 3rd – Manchester United 4th – Tottenham Hotspur
Relegated: Cardiff City, Fulham and Crystal Palace
Golden Boot: SERGIO AGUERO looks fit and on form with lots of support from City’s myriad creative talent.

Serie A winners: Cristiano Ronaldo will change his role by coming deeper and be as good as ever. He has a lot of supporting acts at JUVENTUS, who should take the title easily.
La Liga winners: FC BARCELONA have strengthened while Real Madrid have disappointed during the summer. Madrid have already lost Ronaldo and if Luka Modric goes too that will be a seismic a blow.
Bundesliga winners: BAYERN MUNICH. It’ll be the same old, same old in Germany, which, admittedly is quite boring.

UEFA Champions League winners: The arrival of Arturo Vidal to FC BARCELONA will bring Real Madrid‘s three-year dominance to an end. Barca have an excellent coach who can pull it off.
UEFA Europa League winners: SEVILLA have a decent team and are well experienced in winning this competition. I like them out of the frontrunners.

Signing of the season: The very attacking RIYAD MAHREZ will only grow under Pep Guardiola alongside much higher quality teammates.

My team, FC Barcelona, will… be stronger at the back with a superb goalkeeper in Marc-Andre ter Stegen and Samuel Umtiti growing in stature. They’re now a real team and not just an attacking force.

Mark my words… Zinedine Zidane will be managing Manchester United before Christmas. More of the old school of English managers will be replaced by younger continental coaches.

There’s a new face in Turin. You may already know his name.

Dan Jamieson, CEO

Premier League winners: MANCHESTER CITY haven’t gone backwards so should retain the title under Pep Guardiola. That said, key component Fernandinho must stay fit.
2nd – Liverpool 3rd – Tottenham Hotspur 4th – Arsenal
Relegated: Newcastle United, Cardiff City and Huddersfield Town
Golden Boot: SERGIO AGUERO is the biggest goal threat in the league’s best and most creative team.

Serie A winners: It’s not just the arrival of Cristiano Ronaldo that makes JUVENTUS favourites. It’s also the capture of Emre Can and the return of Leonardo Bonucci.
La Liga winners: Lionel Messi and FC BARCELONA win the league title for fun but is another league and cup double really enough?
Bundesliga winners: I’ll go with RB LEIPZIG just for the fun of it.

UEFA Champions League winners: From a tactical standpoint, LIVERPOOL are more suited to winning on the ultimate stage than in domestic competitions.
UEFA Europa League winners: Unai Emery knows how to win this competition and he’ll bring that nous to ARSENAL.

Signing of the season: NABY KEITA is like Roy Keane on steroids mixed with Paul Ince on fast forward.

My team, Liverpool, will… be pipped to the post by a Manchester City team who have more experience. But teams coming to attack allows us to counter with extreme pace so it should be another exciting campaign at Anfield.

Mark my words… Manchester United will implode, leaving Jose Mourinho to pack his bags and leave his hotel just in time for Christmas. England‘s youth players will start to break in to first teams across the country – the future is bright for 2026. Fulham (who have bought very well over the summer, by the way) will stay up with a surprisingly entertaining brand of football.

Jose Mourinho is into his third season at Manchester United…

Ben Soley, Sales and Marketing Manager

Premier League winners: Out of sheer hope as much as expectation, I’ll say LIVERPOOL.
2nd – Manchester City 3rd – Manchester United 4th – Chelsea
Relegated: Huddersfield Town, Fulham and Crystal Palace
Golden Boot: HARRY KANE will finally break his August duct and, despite being exhausted from his FIFA World Cup exploits, the Englishman will win this honour yet again.

Serie A winners: Could you imagine JUVENTUS not winning the title now?
La Liga winners: FC BARCELONA will surely be Spanish champions again.
Bundesliga winners: The obvious choice in Germany is BAYERN MUNICH.

UEFA Champions League winners: Isn’t it FC BARCELONA‘s turn again?
UEFA Europa League winners: With a mere 50 hours left of the transfer window at the time of writing CHELSEA have only to keep their squad together to walk this competition.

Signing of the season: NABY KEITA gives Liverpool a new famous number eight as well as a proper number one.

My team, Liverpool, will… start strong but find themselves in second place after a tricky spell around Christmas time. Still, dare I say it’s our year? In the end they’ll have the league won with two games to spare.

Mark my words… Jose Mourinho will be gone by this time next year while at the same time the world transfer record will be broken once again and Liverpool will have won silverware. I also predict that I will have changed my mind about most of the above within the first two weeks of the season.

Liverpool’s Naby Keita is much-fancied to be a hit in the Premier League.

James Tildesley, Head of New Business

Premier League winners: No surprises here, really. I can’t see anyone beating MANCHESTER CITY. The only thing that I can see upsetting their dominance is an injury to Fernandinho as they don’t have a quality replacement at the time of writing.
2nd – Liverpool 3rd – Arsenal 4th – Tottenham Hotspur
Relegated: Cardiff City, Huddersfield Town and Crystal Palace
Golden Boot: The metronome that is HARRY KANE wins this while Mohamed Salah does well again… but not as well as last season.

Serie A winners: AC Milan will run JUVENTUS close.
La Liga winners: With Real Madrid in transition, FC BARCELONA retain the title.
Bundesliga winners: If anyone gets near BAYERN MUNICH expect the Bavarian side to buy their key players at the end of the season.

UEFA Champions League winners: FC BARCELONA will beat Manchester City in the final.
UEFA Europa League winners: If CHELSEA embrace the playing style of new manager Mauricio Sarri, they’ll be excellent in Europe.

Signing of the season: NABY KEITA is exactly what Liverpool need and he suits their playing style perfectly.

My team, Aston Villa, will… reach the play-offs at best. They need to rebuild after last season and the new owners will help with that. But to galvanise the team enough to put consistent performances across 46 gruelling games and win that league is a step too far.

Mark my words… Burnley will drop like a stone with the addition of European football to their fixture list. They’ll finish 17th. Manchester United will have a horrendous season with Jose Mourinho gone in January. Losing Assistant Manager Rui Faria is massive – it’s going to be a hard watch for United fan this season.

Steven Gerrard is the big story in Scotland as he looks to topple Brendan Rodgers’ Celtic.

Alistair Hunter, Senior Editor

Premier League winners: LIVERPOOL have just about enough to topple Manchester City. Either way this will be an enthralling title race that goes down to the wire. Buckle up, this is going to be a classic.
2nd – Manchester City 3rd – Tottenham Hotspur 4th – Chelsea
Relegated: Cardiff City, Bournemouth and a Rafa-less Newcastle United
Golden Boot: Another season among Europe’s top scorers cements HARRY KANE‘s place among the Premier League greats.

Serie A winners: Carlo Ancelotti pulls off the mother of all upsets in bringing the Scudetto back to NAPOLI.
La Liga winners: Arturo Vidal gives FC BARCELONA much-needed backbone. La Blaugrana won’t be stopped in Spain – unless they find themselves twelve yards from goal, of course.
Bundesliga winners: John Williams’ Imperial March plays as BAYERN MUNICH sweep their rivals aside once again.

UEFA Champions League winners: Those of us who had at least one eye open during the FIFA World Cup will have seen just how fearless and seemingly unstoppable Kylian Mbappe is right now. Under the astute guidance of Thomas Tuchel, this is the year that PARIS SAINT-GERMAIN finally get it right.
UEFA Europa League winners: Rangers storm to success in Baku… only joking. Not even Stevie G can pull off a miracle of that magnitude. I’ll play it safe and go with perennial UEL winners SEVILLA.

Signing of the season: Tottenham’s capture of… wait… what? Oh. Oh my. Okay, in that case, I’ll go with ALISSON. The keeper will prove his distribution is as assured as his brilliant shot-stopping.

My team, Cambridge United, will… finish so aggressively mid-table that they may even break the league in two. My other team, Rangers, will close the gap on Celtic, win at least one Old Firm derby and snag the Bhoys’ Treble Treble by claiming one of the cups. All aboard the Steven Gerrard bandwagon – the Gers are on their way back.

Mark my words… the pressure on Premier League officials to implement VAR will prove all too much after a campaign riddled with refereeing mishaps. Ryan Sessegnon will be snapped up by a top six side in January amid fresh calls for his inclusion in Gareth Southgate’s England squad but the most exciting home-grown prospect will break through down the road at Chelsea. Callum Hudson-Odoi, remember the name.

Lionel Messi’s FC Barcelona are expected to retain the Spanish title.

Brett Sinclair, Warehouse Manager

Premier League winners: MANCHESTER CITY‘s very talented squad will cruise to the title if they stay fit.
2nd – Tottenham Hotspur 3rd – Liverpool 4th – Chelsea
Relegated: Cardiff City, Huddersfield Town and Fulham
Golden Boot: This is tough one with some of the world’s best footballers playing in the league this season but I hope PIERRE-EMERICK AUBAMEYANG’s pace gets the service it deserves.

Serie A winners: I expect great things from JUVENTUS after the arrival of Cristiano Ronaldo. Juve will be closely followed by Napoli.
La Liga winners: FC BARCELONA take the title with Real Madrid not too far behind.
Bundesliga winners: No-one will come close to BAYERN MUNICH as they glide to victory.

UEFA Champions League winners: JUVENTUS will push through. For their sake, I hope the officials are more switched on this season.
UEFA Europa League winners: CHELSEA will focus on winning this.

Signing of the season: FELIPE ANDERSON will do great things for West Ham United.

My team, Leicester City, will… finish fifth this season. There’s not much else they can do. It would be great to see a repeat of their title-winning exploits in 2015-16 but it’s best to be realistic.

Mark my words… Arsenal will not lift a trophy this season or finish in the top five. Sorry to all the Gunners out there.

Paul Pogba is now a world champion – can he shine at Old Trafford?

Daryl Angel, Head of Customer Support

Premier League winners: MANCHESTER UNITED
2nd – Liverpool 3rd – Manchester City 4th – Arsenal
Relegated: Southampton, Cardiff City and Brighton and Hove Albion
Golden Boot: ROMELU LUKAKU shares the honour with HARRY KANE.

Serie A winners: I would love to see one of the Milan sides back on top but I don’t think it’s possible after CR7‘s move to JUVENTUS.
La Liga winners: FC BARCELONA, no doubt about this.
Bundesliga winners: I would love to see BAYERN MUNICH toppled but I don’t think anyone has the squad to do so.

UEFA Champions League winners: MANCHESTER UNITED will face JUVENTUS in the final with Paul Pogba scoring the winner… but for whom I don’t know yet.
UEFA Europa League winners: Having been knocked out of the UEFA Champions League at the group stages, PARIS SAINT-GERMAIN treat the UEFA Europa League as the most important trophy of the season.

Signing of the season: 35-year-old Lee Grant at Manchester United… or Jack Wilshere for West Ham United. JEAN MICHAEL SERI to Fulham could also be one of the coups of the summer.

My team, Manchester United, will… either win the league or crash and burn ten games into the season and sack Jose Mourinho before Christmas. I hope Mourinho’s third season curse is about to change.

Mark my words… everybody will see that £70million for Allison is ridiculous and Liverpool fans will be singing for the return of Loris Karius by Christmas. Rangers will finally challenge Celtic in the SPL. Paul Pogba will either become Manchester United club captain or be gone by this time next year.


So, that’s what we think will go down during this season’s campaign. But what do you think? Send us your predictions by getting in touch via our FacebookTwitter and Instagram pages!

For our full range of Premier League signed products check out icons.com now!