Icons.com relaunches. The world’s best memorabilia brand now has the world’s best site
Today, we’re very excited to relaunch the Icons website. We just wanted to explain what we’ve done and why we’ve done it.
Designed for tablets and mobiles
The site has been completely rebuilt and now has a responsive design which means it automatically resizes to fit the screens of a desktop computer, a tablet or a mobile device. Over half our customers view the site on either a tablet or a mobile and we’re hoping this makes it a lot easier for them to use.
Easy shopping experience
We have concentrated our efforts on ensuring that the site is easy to use, intuitive and reassures our customers of our authenticity at every level. We now have a quicker checkout, wish lists and a personal account option where you can store your details.
Showcase our licensed collection
Icons are the only company allowed to create official memorabilia ranges for FIFA World Cups and the UEFA Champions League. Today we also launch our new collection: UEFA Euro2016 France to celebrate the history and excitement around next year’s tournament in France.
More video content
Icons lead the memorabilia market in authentication videos – no one else does videos of this quality or standard to 100% reassure our customers on the authenticity of the products they’re buying. We showcase our limited edition products and our long term, on-going relationships with the world’s best players, past and present. Check out our most recent releases from Leo Messi, Cristiano Ronaldo and Neymar Jr, as well as our summer signing with the Dutch Masters – Van Basten, Guillit and Rijkaard.
Increased security
Icons have moved onto a new open-source platform called Magento. Without boring you with too much tech speak, it basically means that the platform is regularly upgraded so we can be constantly on top of new web developments and we also have enhanced security for ourselves and for our customers too.
More news and features
We’ve also relaunched our blog on www.icons.com/news, check out articles about our recent signings. We will be integrating our videos, social media and photos as well our links to the players’ own websites and social media so we can keep you up to date with our signings and what our players are up to too.
Feedback
We’re always happy to hear from our customers so let us know on customersupport@icons.com what you think. We look forward to hearing from you and hope your experience is world class.
Dan Jamieson,
CEO Icons Shop Ltd
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