100% Authentic. Always.
We Never Use Fake Shirts. Ever.
At Icons.com, authenticity is everything. As the world’s leading retailer of signed football memorabilia, we are committed to providing fans with 100% genuine products — and that starts with the shirts.
Sure, it would be easy to buy directly from counterfeit dealers or unofficial sources and in doing so expand our product range exponentially overnight. But we don’t, and we never will. We’ve worked incredibly hard to build the biggest and most trusted memorabilia business in the world. We would never jeopardise that for the sake of profit from a fake shirt.


Only Official, Authentic Shirts.
Every shirt we use is an officially-licensed product — the same kind you’d buy from a club shop. We never use fakes or unofficial copies. If a signed shirt comes from Icons.com, you can trust it’s the real deal.








What's A 'Fan Style' Shirt?
We can’t always get our hands on the exact type of shirt we want before a signing session takes place. Hey, c’est la vie! This can happen for a number of logistical reasons. But we don’t let it hold us back! To make sure we can still offer our customers the best possible range of signed shirts, we order the numbers and lettering that go on the back of shirts, get these signed, then professionally heat-press said numbers and lettering on to the right shirts at a later date. We call this process and these shirts 'Fan Style'. Oh, and don’t worry, the process of heat-pressing doesn’t affect the signature in any way. We’re very careful about that.


What About T-Shirts And Remakes?
We also collaborate with officially-licensed retro and remake brands such as TOFFS, Score Draw, and COPA — all of whom hold official licences with major clubs and national teams. These companies produce high-quality, legally-approved remakes for teams like Chelsea FC, England, Brazil, the Netherlands, and many more. Of course, there are challenges — in an ideal world we'd walk into a local shop and pick up 150 original and authentic 2004-05 FC Barcelona shirts. But, we can't. So, in very rare cases, we offer signed t-shirts too. This is always clearly specified in the product description as part of our committment to transparency and honesty.


Why It Matters.
Fake shirts don’t just compromise quality, they destroy the long-term value of your memorabilia. That’s why we only use genuine, club-issued or licensed national team shirts when working with players. We’re also bound by strict licensing agreements with clubs, players, and major organisations like FIFA and UEFA. These licenses don’t allow the use of fake or unofficial products — which is exactly how it should be.


Backed by Certification.
Every signed item from Icons.com comes with an official Certificate of Authenticity. This confirms not just that the signature is real but that the shirt itself is 100% authentic. Unlike many other memorabilia companies, our consistency is second to none. We pay players via invoice and BACS (never in cash), we document signings with photos and video content, and we closely manage every signing session through our expert in-house team. Every member of staff involved can vouch for the signatures on your products.


Trusted by the Best.
We work directly with the world’s greatest players and the biggest names in football. When you buy from Icons.com, you’re buying from a brand trusted by legends like Lionel Messi, Cristiano Ronaldo, Luka Modric and many, many, many more — because for us, authenticity isn’t just important... It’s everything.

